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science nutrition blog

science nutrition <strong>blog</strong>

According to the Journal of the American Medical Association (JAMA, June 7th, 2016), 35% of men and 40% of women are obese – very alarming percentages that seem to be growing.

The wildly successful “The Biggest Loser” television show started in the United States in 2004 whereby grossly obese men and women competed for a cash prize to lose the most weight. The show was wildly popular because it gave people the hope that it was possible to lose more than 100 pounds if they worked hard enough. Unfortunately, the show was more hype than reality.

A long-term study of “The Biggest Loser” found that contestants lost an average of 130 pounds during the show, but regained about 90 pounds after six years. Weight regain was almost inevitable because of the large decrease in resting metabolism.

So what is the solution?

Enter Thermo Heat™ Weight Loss Revolution, a groundbreaking scientific plan based on research involving brown adipose tissue (BAT) or brown fat.

This type of body fat can actually burn off energy in the form of heat by a process known as thermogenesis, which can ultimately reduce overall body fat. This discovery has provided the requisite paradigm shift spawning a new revolution in weight loss that is the primary focus of the recently released book, Thermo Heat™ Weight Loss Revolution by Advanced Research Media.

The book explains that the body has two forms of fat: white fat, or unwanted fat that can lie directly underneath the skin (detracting from the physique), and brown fat, which often is found in the shoulder blade region or the neck. Unlike white fat, brown fat is good, as it can actually burn calories. The more brown fat you have, the more calories you burn. The emergence of brown fat as a readily available fat-burning furnace is revolutionary, but, like any fire, it requires the proper kindling materials. The ability to get lean by producing extra brown fat, or enhancing the activity of existing brown fat represents a promising way to burn fat and lose weight. Several landmark discoveries and approaches to enhancing brown fat function are being explored at major research centers and universities worldwide, with great excitement. Brown Fat research is a hot topic today, and Thermo Heat™ Weight Loss Revolution is a groundbreaking, scientific plan based on research involving brown adipose tissue (BAT) or brown fat.

Thermo Heat™ Weight Loss Revolution offers its readers, a nutrition, diet and exercise program that targets brown fat, along with an informational guide on the best thermogenic nutritional supplements. Additionally, a section of the book is devoted to appropriate brown-fat activating food choices and easy-to-follow thermogenic, fat-burning meal plans. Followers of this scientifically developed program will find that they are able to harness the power of brown fat, maximize their energy expenditure, reach and maintain their ideal weight and achieve reduced body fat while preserving a lean, muscular physique – improving overall health and well-being. The book goes into the critical details required to really understand the remarkable capacity of brown fat to stimulate the thermogenic loss of those unwanted pounds, and how to maintain that weight loss for a lifetime.

To learn more or purchase the book, Thermo Heat™ Weight Loss Revolution, please go to